In a previous post, I explored the question of who is actually visiting your author website. Understanding your audience, whether they’re readers, event organizers, or potential clients, is the first step. But what comes next? The real magic happens when a casual visit turns into a genuine connection. And that comes down to one thing:…
When it comes to building or managing your website, I know the options can feel endless and overwhelming. Your choices range from large agencies to freelancers and everything in between. There’s DIY tools, AI options, and platforms that market themselves as user-friendly for everyone. But if you’re looking for a blend of expertise, ease, and…
The thought of building a new website can be exciting, but it’s easy to get caught up in that excitement without evaluating if you really need a new website. There are important steps to take and key factors to consider before moving forward. Here are a few things to ask yourself before diving into the…
If you’re a non-fiction author considering a website, it’s important to understand that your audience will vary depending on your niche, goals, and how you promote both yourself and your book. For non-fiction authors, especially those who speak, teach, or consult, the audience can include a mix of readers, other professionals, and media. Your website…
I moved to a new house in November and the outside of the house and the lot is literally a blank slate. Every time I pull into my driveway, I’m greeted by…well, nothing. No flower beds, no shrubs, no house numbers, not even a mailbox. She has absolutely no curb appeal at all. A blank…
As a website designer, I always strive to provide the most value to my clients while maintaining a sustainable business model myself. One area where this balance is often misunderstood is the use of premium licenses for plugins and themes. While it might seem generous to include the use of license keys as a courtesy…
Your author website homepage is like your digital “front door”. A lot of times, it’s the first impression people have of you and your work, and your homepage has a big job to do. The main job of your homepage is to communicate who you are, what you do, and what you offer…and do it…
There’s no doubt that having a professional and engaging website is crucial for authors, speakers, and workshop leaders. Your website is no longer just a platform to sell books or publish contact details. Author and public speaker websites now serve as dynamic hubs for building community, showcasing your expertise, and attracting new revenue opportunities. Helping…
Your author website is more than just a digital space for directing your readers to sales outlets or publishing details of new releases. It’s a powerful tool that can enable you to connect with more people and opportunities than ever… if approached correctly that is! While many author websites focus solely on giving writers or…
I’ve looked at and audited tons of websites and one thing I see over and over again is a lack of an organized heading structure. The biggest mistake I see on these websites is headings being used for design rather than structure. A good heading structure in a website is important for several reasons. But…
Your website can be a powerful tool with the ability to help you engage with your audience, build your brand, and achieve your goals. Download your copy of our free ebook and learn how to transform your website vision into reality.
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