Like it or not, an online presence is super-important when it comes to capturing your reader’s attention and cementing your position as a leading figure in your area of expertise. Even for authors targeting the most traditional readers, effective digital marketing strategies are now essential for creating awareness for your author brand and building meaningful…
In the era of self-publishing and the growing significance of online platforms for book discovery, online marketing has become a valuable tool for authors. When it comes to showcasing your personal brand as a non-fiction author, you can set yourself apart from the competition with a strategic, creative, and personalized approach to your online presence….
Your author website is more than just a digital space for directing your readers to sales outlets or publishing details of new releases. It’s a powerful tool that can enable you to connect with more people and opportunities than ever… if approached correctly that is! While many author websites focus solely on giving writers or…
Understanding the purpose of headings goes beyond design. Whether you’re working with an H1, an H2 subheading, or body text, each level in the heading hierarchy plays a specific role in communicating the structure of your page — to users and search engines alike. Key Takeaways I’ve looked at and audited tons of websites and…
I know there is a lot of advice out there about the best way to build your next website, and today I’m chiming in with my two cents. From page builders to blocks, I’ve honed my skills and refined my workflow over time and found there are several benefits to using a consistent website stack….
As an author, you’ve poured your heart and soul into getting your non-fiction book written and published. But your passion goes so much deeper than words on the page. Maybe you want to teach workshops around the concepts in your book. Maybe you dream of being on the stage helping larger numbers of people benefit…
You’ve probably noticed that simplicity is one of the cornerstones of my business. I believe we get overwhelmed when things are too complicated. I love white space. I love clean, beautiful design. But today, I want to talk about the side of your website that isn’t client-facing — your WordPress dashboard. A clean website is…
I think we sometimes forget just how powerful words can be. They can move people to laughter or tears, empathy and understanding. There have been times in my life where I let words cause fear and anxiety. When I was 22, I heard the one word that literally turned my life upside down — cancer….
There are a lot of ways to get your website built including DIY or having a friend help you. I’ve had clients in the past whose friends know WordPress and could help them get updates made. Unfortunately, knowing WordPress and knowing website design, structure, or user experience isn’t exactly the same thing. It’s a lot …
I have followed Codie Sanchez for quite a while on Instagram and her message has always resonated with me. The other day I got an email from Kim Doyal in her #FtheHustle newsletter, and she mentioned Codie’s newsletter, Contrarian Thinking. I signed up immediately. Fast forward to this morning and I got an email from…
Your website can be a powerful tool with the ability to help you engage with your audience, build your brand, and achieve your goals. Download your copy of our free ebook and learn how to transform your website vision into reality.
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